- Temperature-Sensitive Promotional Label for Absolut Vodka
- ATI Temperature Indicators Ensure Frozen Food Quality and Safety
- ATI’s Freeze Check™ Ensures Fresh Fruit
- Custom Freshness Monitors for Packaged Food
- LOG-IC® 360 Guarantees Perishable Food Safety
- Reducing Claims for Imported Seafood with Temperature Monitoring
- Life Sciences
- Medical Devices
Case Study: Temperature-Sensitive Advertising Sticker for Jeep
Create a promotional label that would attract attention if applied to a full page magazine advertisement.
Using liquid crystal technology a label was created so that the slogan “Ready to Buy” would appear when pressed by the reader’s warm finger.
The Quality Team worked closely with the editors of Ebony Magazine to manufacture 4.7 million thin labels that would be easily applied to thin single magazines pages.
Jeep sales increased following the release of the monthly issue and the brand continues to grow in popularity.